News My YouTube channel has grown a lot the last 6 months. I now have over 100 videos on Youtube and am nearing 50k subscribers. I'd like to invite people to check out my content and, if you like what I'm doing, subscribe!
The Sims 4 Social Media Career
Be an Internet Personality or Public Relations Rep in City Living

The Sims 4 City Living offers up three new careers. The strengths of both branches of the Social Media Career are highlighted below.
Career Quick Links
The Sims 4 City Living includes a Social Media Career, which lets you choose to become either a superstar Internet Personality or a Public Relations Representative. Both of these are solid careers with unique abilities, and certainly more interesting to take than the Politician due to the sheer number of interactions you can unlock. Because these careers require a social media presence, you can begin using the Social Networking feature on computers as soon as you join them, instead of needing Charisma Level 5.
How to: Social Media Career Cheats
Press Control + Shift + C then type testingcheats on and press enter. You can now get promotions with careers.promote socialmedia - you can also see all Career Cheats or visit a full list of Cheats in The Sims 4.
Work from Home
This applies to both branches of this career, along with the other two included in the City Living Expansion Pack. Each day before work, you will see a popup in the lower left corner. Selecting this, you can choose to have your Sim work from home. You'll get a couple of tasks that must be completed in order to secure your pay and career performance. Aside from the tasks you're given, you have total control and can use the time to skill up or else work on career promotion requirements.
Social Media Career Levels 1-3
The initial ideal mood is Playful. Since the skill requirements for these first 3 levels are not very difficult, consider which branch you will take so that you can begin to raise the skills you'll need. This will smooth out the promotion process and make it a little less likely you're stalled on one level for a long time.
Rank | Job | Wages | Schedule | $/Day | Daily Task & Promotion Requirements | Reward for Promotion |
---|---|---|---|---|---|---|
1 | Media Intern | $16/hour | Mon-Fri 9AM-3PM | $96 | Update Social Media Profile, Create Social Media Profile | None |
2 | Engagement Monkey | $23/hour | Mon-Fri 9AM-3PM | $132 | Update Social Media Profile, Have 25 Followers, Reach Level 2 Charisma | None |
3 | Clickbait Writer | $29/hour | Mon-Fri 9AM-3PM | $174 | Update Social Media Profile, Have 100 Followers, Reach Level 3 Comedy or Mischief | $183, Respond to Mail and Share Image Interactions (Computer) |
Internet Personality Branch
5 Million Views! My YouTube channel has grown a lot the last 6 months. I now have over 100 videos on Youtube and am nearing 50k subscribers. I'd like to invite people to check out my content and, if you like what I'm doing, subscribe!

No Career excels at getting followers like the Internet Personality. Playing games for a few hours, they can pick up 100-200k followers, then advertise products on social media to make thousands of Simoleons.
The ideal mood for this branch is Playful. The most significant difficulty here is obtaining followers, but thankfully you are given many means to do so - knowing you need many more for each level should help. The Prank Streamers (under social networking) and Let's Play (under Play Games on Computer) contribute substantially more followers than other means of social networking - pranking in particular contributing hundreds of thousands when it goes well, though it does have a cooldown. You need to play games for a few hours in order to gain followers, it tells you how many you've gained when you stop playing. Note the jumps in skill level requirements from Video Gaming to Charisma, Comedy and Mischief. It is one of the harder careers to level for this reason, and provides less money per day in salary than certain other Careers. It makes up for this, big time, with the abilities you unlock as you level.
As in reality, you can sell out when you have a huge social media following, by advertising products. Doing so can net you well over 1k Simoleons (I got 1500) for the major product, and several hundred for a minor product. However, you lose followers when you do this. The Internet Personality gets a major edge over the PR Branch of this Career due to its ability to recover followers rapidly. The income generation helps this career to surpass others, and it is arguably one of the best-paying as you can earn money on demand, then recover followers.
Rank | Job | Wages | Schedule | $/Day | Daily Task & Promotion Requirements | Reward for Promotion |
---|---|---|---|---|---|---|
4 | Simstagram Searcher | $35/hour | Mon, Wed, Fri-Sat 10AM-3PM | $175 | Share Jokes with Followers or Troll Forums, Have 1,000 Followers, Achieve Level 3 Video Gaming | $263, Share Jokes With Followers, Advertise Minor Product, Status Update from Venue Abilities |
5 | Cat Video Creator | $56/hour | Mon, Wed, Fri-Sat 10AM-3PM | $280 | Share Jokes with Followers or Troll Forums, Have 10,000 Followers, Reach Level 4 Charisma | $193, Blicblock - Signed, Hillock II - Signed, MySims Go! - Signed, Livestream Video Games, Record Rant, Shout Out from Venue Abilities |
6 | Niche Broadcaster | $97/hour | Mon, Wed, Fri-Sat 10AM-2PM | $388 | Share Jokes with Followers or Troll Forums, Have 100,000 Followers, Reach Level 5 Comedy or Mischief | $198, Start Funny Meme, Broadcast Status |
7 | Meme Maker | $156/hour | Mon, Wed, Fri 10AM-2PM | $624 | Share Jokes with Followers or Troll Forums, Have 1 Million Followers, Reach Level 6 Charisma | $311, The Home Studio, Advertise Major Product, Promote Image, Announce Appearance at Venue |
8 | Online A-Lister | $278/hour | Mon, Wed, Fri 10AM-2PM | $1,112 | Share Jokes with Followers or Troll Forums, Have 10 Million Followers, Reach Level 7 Video Gaming | $498, R.E.F.U.G.E., Road Rival Alpha, Sims Forever, and Incredible Sports - Signed. Prank Steamers and Stream Let's Play Video Games Abilities. |
9 | Reality Show Contestant | $389/hour | Mon, Wed, Fri 10AM-2PM | $1,556 | Share Jokes with Followers or Troll Forums, Have 25 Million Followers, Reach Level 8 Charisma, Reach Level 7 Comedy or Mischief | $797, Upload Viral Video, Charity Stream |
10 | Internet Superstar | $540/hour | Mon, Wed, Fri 10AM-2PM | $2,160 | Share Jokes with Followers or Troll Forums, None | $1,729, Gamer Sleek, Advertise Mass Sponsorship Ability |
Public Relations Branch

The Public Relations branch gets the ability to persuade Sims to do a variety of actions. They are also able to advertise products at the expense of some followers.
The Ideal Mood for this branch of Social Media is Focused. Your new daily task, Network with Journalists, is found on the computer. Given the need to get up to 10,000 Followers on social media, you should be working on this even on levels where it is not required. Just a post here and there will do. The more followers you get, the more you'll gain as they help you to market your profile. When you are away from home, use the Shout Out/Status Update from Venue ability that is found on your phone under the home tab. It gives more followers than the usual computer interactions, but does feature a cooldown.
As a reward for your work, you gain the ability to persuade Sims to do things. It unfortunately has a cooldown, but can be fun to use for your own entertainment. Sims will decline if you just walk up to them and tell them what to do, though mood and the friendship bar seemingly have an impact on success rates. Another unique ability is 'Represent' found on its own tab on the computer. This will let you give other Sims a career performance boost!
Just as with the Internet Personality branch, you can make significant money by advertising products and earn money on demand. However, you will lose followers and do not have a means of getting tens of thousands of them at once with this branch. However if you build them up, you'll get a bit more from a single action and will be able to recover what was lost after a couple of days. Note the bouncing between Writing and Charisma, with the latter being the most difficult aspect of leveling this Career.
Rank | Job | Wages | Schedule | $/Day | Daily Task & Promotion Requirements | Reward for Promotion |
---|---|---|---|---|---|---|
4 | Public Relations Coordinator | $44/hour | Mon-Fri 8AM-4PM | $352 | Network with Journalists (Computer), Have 500 Followers, Level 3 Writing Skill | $263, Direct From The Fans, Network With Journalists, Blog for Followers Abilities |
5 | Community Manager | $83/hour | Mon-Fri 8AM-4PM | $664 | Network with Journalists (Computer), Reach Level 4 Charisma | $527, Represent Friend |
6 | Press Agent | $142/hour | Mon-Fri 8AM-4PM | $1,136 | Network with Journalists (Computer), Have 2,000 Followers, Reach Level 6 Charisma | $1,001, Just For The Aesthetics, Status Update from Venue Ability |
7 | Account Executive | $227/hour | Mon-Fri 8AM-4PM | $1,816 | Network with Journalists (Computer), Reach Level 7 Charisma, Level 5 Writing | $1,701, Persuade Sims to Smile, Rant, Goof Off, Flirt, or Wear a Racoon Outfit |
8 | Director of Communications | $318/hour | Mon-Fri 8AM-4PM | $2,554 | Network with Journalists (Computer), Have 5,000 Followers, Reach Level 8 Charisma | $2,722, Promote Image and Broadcast Status Abilities |
9 | VP. of Public Relations | $399/hour | Mon-Fri 8AM-3PM | $2,793 | Network with Journalists (Computer), Have 10,000 Followers, Max Charisma Skill | $5,082, FuzzRead Article (Rare Print Edition), Shout Out from Venue, Persuade Sims to Play Music, Do Comedy, Play Games, Sing, Cook, or Work Out |
10 | Spin Doctor | $453/hour | Mon-Wed, Fri 8AM-3PM | $3,171 | Network with Journalists (Computer), None | $6,987, Aimed For The Top, Represent Anyone |
Actor | Astronaut | Athlete | Business | Criminal | Critic | Culinary | Detective | Doctor | Education Engineering Entertainer | Gardener | Military | Painter | Politician | Scientist | Scouts (Children/Teens) | Secret Agent | Social Media | Style Influencer | Tech Guru | Writer
How You Can Support The Site and Channel
If you like my sites and Youtube Channel, consider supporting me on Patreon to help me to continue. If you'd like to support my guides in another way you can use our Amazon link for your next purchase (if in the US). We also offer a paypal donate link so you can contribute directly.Check Out My Youtube Channel!
We now have a Youtube Channel with over 50 guides in video format to go along with the huge site I've already created. Check it out and consider subscribing if you like my style.
Add Comment
5 Million Views!
Latest Videos and Guides
- Sims 4 Ultimate Gameplay Tips Video
- Lot Traits Updated for all DLC
- 10 Objects that Add Gameplay to The Sims 4
- 10+ Mods That Add or Improve Gameplay in The Sims 4
- Spells List Updated & Info on Charge
- Around the World of Glimmerbrook
- Sims 4 Realm of Magic is Available Now. Here’s My Opinion On the Pack
- The Sims 4 Realm of Magic Features Deep-Dive
- Tutorial: Using The Sims 4’s New Stair Customization Tool
Discover University Expansion

The Sims 4 Discover University has been announced for November 15 for PC/Mac and December 17 for Xbox and Playstation 4 consoles. Click to learn more about the pack, see my summary of the livestream or read our FAQs below.
- New Video Discover University Review
- New Video The Sims 4 Discover University Super Student
- New Engineering Career - Mechanical or Computer
- NEW Student Organizations (University Groups)
- Gameplay Features Guide (Robotics, Secret Society) Video
- Updated! Discover University Cheats
- Updated: Degrees Guide now also features a Scholarships List
- Discover University Features Guide
- Education Career - Professor or Administrator?
- Research and Debate Skill - Convince Others & Debate Guild
- Robotics and Cybernetics
- The Secret Society of Britechester
Other Guides to Discover University:
New Lot Traits: Study Spot and University Student Hang Out
New: Discover University FAQ: Gameplay Features
New Video The Sims 4 Discover University Gameplay Tips Video
More videos coming soon!
New Patch for November 2019!
Realm of Magic
Search the Site
Careers
Support Us
Video Guides
We now have a Videos page, where I'll list every submission to our Sims 4 Gameplay Guides Channel. I'm taking feedback seriously, improving recording and sound quality and other issues with my video guides. Let me know what you think and subscribe for more like it. If you comment on the videos page with a request I may bump it higher on my to do list (no promises though!). Here is a listing of all videos released to date, in order of release:
Sims 4 February Patch Summary
Get Famous: Celestial Crystal Crown
Visit My Channel to Subscribe!
Get Famous First Impressions
First Person Mode (Sims 4 Update)
Get Famous Acting Livestream
Livestream Summary (Latest Patch News)
Patch News: COMING SOON
The Sims 4 Get Famous Expansion
Archaeology Guide (Jungle Adventure)
Jungle Adventure Gameplay
Nerd Brain and Computer Whiz
Spa Day Review and Gameplay Guide
The Sims 4 Whims & How to Use Them
Ambrosia Ingredients and Raising the Dead
The Sims 4: Making a Super Sim
The Sims 4 Careers (Improved)
Seasons Holiday Decorations Guide
Cool Kitchen Stuff
Patchy (Scarecrow)
Laundry Day
Painting Skill
Pregnancy Cheats
How to Woohoo & Try for Baby
Skill Cheats
Playing a Moocher
Sims 4 Writing Skill
Father Winter's Baby
Flower Shop Seasons/Get to Work Retail
Beekeeping Video
Comments (29)
I guess this was an unfortunate glitch. If you are not using any mods or cc and can get the glitch to happen again it would be worth your while to report this as a bug. EA Official Bug Forum